Now that I’m taking a reflective view of my online writing, I realize I am coming full circle.
When I started writing online I created a catch-all site called Tidbits & Stuff. I enjoyed playing around with the site and was thrilled to learn I could earn money doing something I enjoyed. Wanting to learn how I could potentially increase my earnings, I spent a lot of time researching. Being a newbie, I allowed myself to be lead by conventional wisdom, which advised bloggers to create niche sites. Google didn’t like multi-topic sites and it was best to find a niche and explore it. I listened to conventional wisdom, sort of.
Instead of totally breaking up Tidbits & Stuff, I pretty much abandoned it in favor of creating niche sites. This worked pretty well. Some of the niche sites did very well while others didn’t. In the meanwhile, Tidbits & Stuff remained my faithful dumping ground for rejected articles or articles that didn’t fit any of my other niche sites.
Back to the Beginning
Having tired of the individual niche sites, I’m back to my first love and am in the process of revising Tidbits. During this revision I’m able to see my various writing phases. When I first created the site I knew little to nothing about SEO so I wrote from the heart. Articles were passionate and in depth. The more I learned about online writing, the more commercial my writing got. I employed SEO tactics and the articles got fluffier. There are several articles (way too many) that have the telltale influences of eHow.
As earnings increased on my other sites, I allowed Tidbits to sit untended and uncared for. What a shame. Tidbits was not only my first online site of substance, but it also served as my resume. Thanks to Tidbits, I was awarded several writing assignments.
Now, after a several month hiatus, I’m back where I started. Instead of managing several blogs, I’m consolidating the majority of my work in one place. Similar to NJFM, I created Tidbits because I liked to write about things I’ve learned, experienced or am passionate about. I lost my focus along the way and began chasing the money. Chasing money is the fastest road to burnout in my opinion.
Following Ye Olde Gut
Going forward I’m putting conventional wisdom aside and following my gut. I may not make much money this way, but I’ll be happy. No more jumping trough hoops in anticipation of what will make Google happy or unhappy. I’m not looking to set or follow trends. This is just one gal’s way of writing what makes her happy. Hopefully my writings will provide useful information for others, while earning a shekel or two
The funny thing about this new revelation is since I started following my gut, my earnings have stopped freefalling (I’ll share my earnings with you as soon as I finish tracking things) and have made a U-turn. How far in the right directions will the earnings go? I don’t know, but finding joy in writing is a reward in and of itself.