In your offline world, how many bloggers do you know?
This question popped into my mind the other day as I was running. I set up my first site in 1999 (as pitiful as it looked) and didn’t get started blogging until 2008. When I earned my first 63 cents back in 2006, I didn’t have a blog.
Everybody Has a Blog
If you listen to the news or even spend time online, you get the impression that everybody has a blog. Maybe I’m traveling in the wrong circles, but when I stop and think real hard, none of my immediate circle and no one in my extended circle blogs.
One former co-worker of mine maintains a blog, but he’s too involved in local city politics to spend too much time blogging. More people visit blogs than actually have blogs.
Some Stats to Chew On
Here are some stats. In 2010 according to Pingdom.com, there were 1.97 billion internet users worldwide. In the same year, according to BlogPulse, there were 255 million blogs on the internet. Now, if I divide the number of blogs by the number of internet users (carry some ones and move some decimals over a time or two) I come up with about 13% of the internet users have blogs.
Of the 13% of internet users with blogs, I can bet that most bloggers have more than one blog . That means there are even fewer people who blog (I have about 15 or so blogs and I know of folks who have way more blogs than I do).
To get a better perspective of what we’re talking about here, check out this video:
What Do I See When I View Such Stats?
I see opportunity. There will always be beginner bloggers. Just imagine, someone today is creating a blog for the first time and they know even less than you and I do. In a couple of years from now as you’ve gained more experience you’ll be considered the expert to the newbie who just found out that there is a program called Google AdSense.
Excuse me for getting a bit giddy but all I can see in front of me is opportunity. There are opportunities for you and me and everyone else to grab a newbie by the hand (so to speak) and guide them through the process of becoming successful bloggers or content writers. There are more than enough newbies to go around.
All you need to do is develop your own flavor of teaching. We all know that despite what the label says, one size does not fit all. Similarly, one guru’s teaching methods will not appeal to every newbie. As long as you continue to hone your skills and discover what works best for you, you’ll be able to create products to help newbies become successful. As they buy your products, you become more successful.
Unlike the ever shrinking job market, you are a part of a growing field that will be lucrative for years to come. And…when the folks in your circle finally come to the realization that earning money online is a viable option, you’ll hold back your “I told you so” and give them a hand.