I mentioned a little while ago that one of my blogs received the kibosh from Google and was tossed in the sandbox. I’m not concerned because it is a new blog and sometimes new blogs get sandboxed. I think what might have triggered my sandbox stint is that I added several posts in one day.
Although my blog seems to be bouncing around in the search results, occasionally landing on page one, the traffic from Google is nowhere near what it was pre-sandbox.
Backlinking for Survival
One of the remedies for being sandboxed is backlinking. When I think of back linking I think about folks who purchase back linking and spinning software. They meticulously spin (and sometimes not so meticulously) their articles and allow the backlinking software to auto submit the spun articles to article directories for backlinks. In addition there’s the Twittering, Facebooking, Digging and other social network backlinks to develop.
That type of backlinking makes me cringe. I’m not saying it’s right or wrong. Apparently it’s very effective, but I choose not to do that type of backlinking. Instead, I strapped on my headset, turned on my voice recognition software and dictated 4 different articles on my blog’s topic. Each article approached the subject matter from a different angle. Actually, I used the four most popular search terms folks used to find my blog to decide how to approach each article.
I took each article and placed them on different content sites. In addition to my own content site I used Associated Content, HubPages and Squidoo (AC and Squidoo were new experiences for me).
What I liked about Associated Content is that I received an up front payment for the article plus I’m earning residuals. Even better than that, my Associated Content article has been driving a nice steady stream of traffic to my blog. HubPages sent a few readers and I’ve yet to receive any traffic from my Squidoo lens.
Okay, being the stats junkie that I am, you knew eventually I’d get around to sharing my numbers. The blog was created on 4/1/2011 and received the Google sandbox smack down on 4/24/2011. The numbers reflect income earned between April 1 and May 14th 2011
Here are the numbers:
|Earnings Pre Sandbox (24 days)||$68.18|
|Earnings Post Sandbox (20 days)||$86.55|
|Total Expenses||-$10 Domain Registration|
Within the first 44 days of the site’s existence it netted $144.73. With 22 pages/posts, that comes to an average of $6.57 per post (or $3.28 per day). This little experiment taught me that it is possible for the site to continue to earn even without Google’s help.
Finding Your Own Way
This method of backlinking works for me because I enjoyed every step of the process. I like writing, I like trying to infuse life into subjects that might otherwise be considered dry (it’s the tech writer in me). I like giving readers what they’re looking for. Oh, and of course, I like earning money.
Spinning articles and submitting them to article directories works for a lot of people. I guess my frugal nature prevents me from spending money on the spinning software and submission services. Additionally, I don’t think the spinning software would do my articles justice.
If spinning, submitting and social networking works for you, by all means do it. Find what works for you and, as Ken says, work it until the wheels fall off.
To use a phrase that caused much controversy here at NJFM: There’s more than one way of skinning a cat (No, I’m not a cat hater so please don’t sick PETA after me).