In reviewing my stats the other day, the question of backlinking came to mind. You see, back in mid September, 2010 I registered 5 new domain names. It took me from September, 2010 to December, 2010 to finally set up the WordPress template and add content to the blogs. I didn’t add much content to the blogs because I quickly realized I bit off more than I could chew at one time. To save my sanity I decided to put the blogs on hold until later this year or early next year.
During the time of setting them up and writing content, I wrote a total of about 15 posts distributed unevenly among the 5 blogs (one blog has only 1 post while another only has 2). None of them have enough content to keep anyone interested for too long.
A Little History
When I first started creating websites, I read what the gurus said. They told me to learn SEO and to backlink. So, I learned SEO and tried to backlink. The only problem with backlinking was that I hated doing it.
I found it to be time consuming and not something that I did not like to do. I liked to write and I liked creating websites but I found backlinking to be a royal pain. There were so many social websites and ways to backlink that I quickly became overwhelmed. On top of that, I was spending too much time doing something that I didn’t enjoy instead of doing what I loved to do (started to sound like a job to me).
Over time I decided to stop the social network backlinking. Don’t get me wrong, I do some backlinking from time to time, but as a general practice I don’t. I’d rather spend my time writing quality content and let the Internet do the rest.
Back to the 5 New Blogs
Since I decided to put the blogs on hold I did not backlink. I did not submit them to directories. I did not perform any marketing for these blogs
Imagine my surprise when I started to notice a steady stream of traffic to the blogs. It started with an occasional hit, but now it there is daily traffic and the traffic is growing. Do you know what that means? Yep, I’ve got to spend a little time adding content to these blogs. After all, if visitors took the time to use a search engine to find my blogs, the least I could do is provide what they’re looking for, don’t ya think?
Why are These Blogs Gaining Traffic?
The only reason these blogs are gaining traffic is because of content quality and my attempts at SEO (I say attempts because who really knows everything there is to know about SEO?). What else can it be? No tricks, no formulas just plain old writing.
Let me go on the record and say: I’m not telling you not to backlink. Backlinking has its advantages. There are many bloggers that have successfully used backlinks and wouldn’t think of doing it any other way.
What I’m saying is that as a general rule, I don’t do it. If I did, my sites would probably gain more traffic and faster. Unfortunately, I’m not willing to put in the backlinking effort. I’d rather wait until my articles/blogs are naturally backlinked.
The way I look at it is if you write quality articles and employ simple SEO, the backlinking will take care of itself. I’m in this online writing thing for the long haul. If it takes a little longer for my sites to get noticed, so be it. While they’re waiting to get noticed, I’m spending my time doing what I like to do, writing (and smelling an occasional rose).