You guys are in big trouble now. I’ve shared the income/article tracking spreadsheet, now I get to show you how it is helping me make decisions going forward. I do have to admit, however, that the income/article tracking spreadsheet isn’t my only income tracking source. I have another spreadsheet that I use that calculates my per article rate per website/blog at any given time of the year.
If I can manage to convert it into a more user-friendly format, I’ll share it. But right now, it’s too convoluted to share. In the meanwhile, I’ll share some of my discoveries.
Work Smart, Not Hard
Part of the reason I keep such meticulous records is that I’m always looking to work smarter, not harder.
Check out these numbers and tell me what you think. I’m listing my first year’s earnings and article count for 4 sites that are currently in my freelance writing arsenal. At first glance, of these 4 sites, which gives the best return on my writing time?
|#1||201||$ 279.45||$ 1.39|
|#2||62||$ 429.81||$ 6.93|
|#3||26||$ 326.69||$ 12.57|
|#4||12||$ 42.20||$ 3.71|
If you look at it on a per/article earnings basis, you would probably go with site number 3, right?
Letting the Cat out of the Bag
These numbers represent my first year earnings for eHow, Suite and two of my own sites. I started writing for Suite in 2007, eHow in 2008, site #3 in 2009 and site #4 in 2010. Although I started writing for each site at different times, the first year’s numbers are pretty revealing.
My second year’s earnings prove to be even more interesting. I can only compare 3 of the sites because site # 4 hasn’t been around long enough, but here’s the slice:
As I look at it again, site #3 is the clear winner to me. If everything were equal, I would earn more working on site #3 than 1 or 2.
Just for grins, I averaged the 1st and 2nd year for the sites and came up with the following:
I will continue to write for Suite 101 and add a few more revenue share articles for DMS, but my numbers tell me to spend more time developing site # 3 and site # 4. When you look at the above numbers, keep in mind that sites #3 and #4 get a fraction of the traffic that my Suite and eHow articles do.
Site # 4 received 1,300 hits last year and site # 3 received 46,000 hits. Back in its heyday, I used to get more hits than that in one month with my Suite 101 articles. Now I’m averaging in the low 40,000s per month (and dropping) with my Suite articles. I don’t check eHow’s page views, but I believe I get more hits on eHow than I do on Suite.
Going for the Gold
Can you imagine the kind of financial return I would reap if I worked on creating more content and building traffic for sites #3 and #4?
How did I select the blog topics for sites #3 and 4? By looking though my eHow and Suite articles to see which ones received the most traffic and highest earnings. They’re subjects that I enjoy writing about so it’s easy for me to come up with content.
There are all kinds of formulas out there for creating lucrative blogs. I’ve found trial and error works best for me. I write about topics that I like; sometimes they’re financial winners and sometimes they’re not. Those topics that don’t do well as a stand alone blog/site get incorporated into my Tidbits and Stuff site. Tidbits & Stuff is my online recycle bin. With online writing nothing ever goes to waste.
Every once in a while you’ve got to slice and dice your statistics to allow them to help you determine which way to go.