If you’ve read a post or two on this blog, you know that I tend to take things slow and steady. I’m in this for the long haul.
I feel it necessary to write this disclaimer because what works for me may not work for you. I tend to take things slow and steady because I don’t want my freelance writing venture to feel like a job (although it did feel rather job like last month when I was a member of the Double O Club – too many DS articles).
Some folks prefer to work at promoting, backlinking, gaining page rank, page views and Alexa rating quickly. The more traffic you get, the better the ranking, the better the chances of making more money. I understand why folks do it and there’s nothing wrong with it. As a matter of fact, there are several very successful internet marketers and freelance writers that seem to have mastered the skill of driving traffic and making tons of money.
A few I can think of off the top of my head are:
When you visit their sites, you should download their free ebooks. There’s a lot of valuable information in them.
Back to Slow and Steady
What I’ve learned over the few years that I’ve been writing online is that it is important to diversify (but you already know that). More than just diversifying the various writing sites that I write for, I also diversify and spread my blogs around.
I find that if I spend too much time on one blog, I become obsessed. I start checking my stats too frequently and I sign on to my Google AdSense account about 10 too many times during the day. If the numbers are up, I have a good day. If they’re down, well, the day isn’t quite so good.
Planting More Seeds
It finally sunk in that these things take time. No matter how closely you watch a newly planted seed, it’s not going to change the amount of time it takes for the seed to develop its root system before it can sprout above the ground. Looking at garden dirt day after day is a discouraging waste of time.
Instead of wasting time, I realized I had plenty of seeds so I could start another garden. While my first blog is developing its root structure with no visible signs of life, I would begin another blog to keep myself occupied so I wouldn’t spend my day staring at dirt.
Once I got the second one up and running, I would then spend time writing articles for the various other sites and blogs. After I made the blog/site rounds, I would check back on the first blog to see if it started to sprout. If yes, great! If no, it’s time to work on something else.
Evidence of Growth
Although the numbers aren’t very impressive, here’s a seed I planted last January. Just for grins, I compared the last 30 days worth of visits with the same period of time last year. The green line represents last year’s visitors and the blue line represents last month’s visitors (click on the image to see it better).
As you can see, my little plant is beginning to grow. Aside from watering it (with new blog posts), fertilizing it (an occasional backlink or two) and placing it in the sun (high-quality informative posts that enlighten readers), I leave it alone to grow. No major spikes or major dips, just slow and steady growth.
Fortunately, the income on the blog has grown in proportion with the traffic.
Not Always Roses
Some blogs do better than others. Some blogs get better fertilizing, water and sun than others. Some keep my interest while others don’t. The one thing I’ve learned, however, is that if I keep a blog around for long enough, my interest eventually returns and reviving an old blog is a lot easier than establishing a new blog.
So, if you don’t see immediate results with your blog, stop staring at it. Plant more seeds.